The World’s 100 Most Valuable Brands and When They Were Founded | TitleMax (2024)

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The World’s 100 Most Valuable Brands and When They Were Founded | TitleMax (1)

How long have the world’s most valuable brands been in business? The 100 companies that earned a spot on Forbes’s annual The World’ Most Valuable Brands list are represented on this timeline that charts when each of these 100 companies were founded. It’s no surprise to see that almost half of the brands on this list are more than 100 years old, with the oldest company having spent an impressive 221 years in business. But this chart weaves an interesting narrative of when certain industries began to grow in popularity and which brands in these industries rose to the top over time. Financial institutions were some of the earliest and most successful companies of the past 200-plus years. While technology companies have only entered the market over the past few decades, they have seen tremendous success while rising straight to the top of the most valuable brands in the world.

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The World’s 100 Most Valuable Brands and When They Were Founded Transcript

RankCompanyBrand Value (Billions)IndustryYear FoundedCountry of Origin
1Apple$205.5Technology1976United States
2Google$167.7Technology1998United States
3Microsoft$125.3Technology1975United States
4Amazon$97.0Technology1994United States
5Facebook$88.9Technology2004United States
6Coca-Cola$59.2Beverages1886United States
7Samsung$53.1Technology1938South Korea
8Disney$52.2Leisure1923United States
9Toyota$44.6Automotive1937Japan
10McDonald’s$43.8Restaurants1955United States
11AT&T$41.3Telecom1876United States
12Louis Vuitton$39.3Luxury1854France
13Intel$38.8Technology1968United States
14Nike$36.8Apparel1964United States
15Cisco$34.5Technology1984United States
16GE$34.3Diversified1892United States
17Mercedes-Benz$33.2Automotive1955Germany
18Oracle$32.2Technology1984United States
19Verizon$31.7Telecom1983United States
20IBM$31.5Technology1911United States
21BMW$29.8Automotive1916Germany
22SAP$28.7Technology1972Germany
23Marlboro$28.5Tobacco1924United States
24Budweiser$27.2Alcohol1876Belgium
25Visa$26.9Financial Services1958United States
26Walmart$26.3Retail1962United States
27American Express$26.0Financial Services1850United States
28Honda$25.8Automotive1948Japan
29Pepsi$18.8Beverages1898United States
30Gucci$18.6Luxury1921Italy
31L’Oréal$18.5Consumer Packaged Goods1909France
32Home Depot$18.1Retail1978United States
33Hermès$18.1Luxury1837France
34Nescafe$17.9Beverages1938Switzerland
35Starbucks$17.0Restaurants1971United States
36Accenture$16.6Business Services1989Ireland
37Gillette$16.6Consumer Packaged Goods1904United States
38Netflix$15.5Technology1997United States
39IKEA$15.3Retail1943Sweden
40Frito-Lay$14.7Consumer Packaged Goods1961United States
41Audi$14.2Automotive1909Germany
42Wells Fargo$14.0Financial Services1852United States
43Mastercard$14.0Financial Services1966United States
44Siemens$13.8Diversified1847Germany
45CVS$13.7Retail1892United States
46Zara$13.5Retail1974Spain
47ESPN$13.1Media1979United States
48Ford$13.0Automotive1903United States
49HSBC$12.8Financial Services1865United Kingdom
50Nestlé$12.6Consumer Packaged Goods1866Switzerland
51UPS$12.6Transportation1907United States
52HP$12.5Technology1939United States
53J.P. Morgan$12.4Financial Services1871United States
54Deloitte$12.4Business Services1895United States
55Fox$12.2Media1986United States
56Chase$11.7Financial Services1799United States
57Bank of America$11.6Financial Services1904United States
58H&M$11.5Retail1947Sweden
59Citi$11.4Financial Services1812United States
60Sony$11.3Technology1946Japan
61Adidas$11.2Apparel1949Germany
62Porsche$11.0Automotive1930Germany
63Chevrolet$10.7Automotive1911United States
64Cartier$10.7Luxury1847France
65Pampers$10.6Consumer Packaged Goods1961United States
66Adobe$10.5Technology1982United States
67eBay$10.5Technology1995United States
68PwC$10.4Business Services1998United States
69Colgate$10.3Consumer Packaged Goods1806United States
70Corona$10.1Alcohol1925Belgium
71Red Bull$9.9Beverages1987Austria
72Lexus$9.6Automotive1989Japan
73T-Mobile$9.5Telecom2002Germany
74Lowe’s$9.3Retail1946United States
75Santander$9.2Financial Services2013Spain
76Danone$9.2Consumer Packaged Goods1899France
77PayPal$9.1Technology1998United States
78Rolex$9.1Luxury1905Switzerland
79Chanel$9.0Luxury1909France
80Goldman Sachs$9.0Financial Services1869United States
81Nissan$8.9Automotive1933Japan
82Costco$8.8Retail1976United States
83Heineken$8.7Alcohol1863Netherlands
84Uniqlo$8.6Apparel1984Japan
85Lancôme$8.5Consumer Packaged Goods1935France
86KFC$8.5Restaurants1930United States
87Caterpillar$8.3Heavy Equipment1925United States
88RBC$8.3Financial Services1864Canada
89FedEx$8.2Transportation1973United States
90Dell$8.2Technology1984United States
91Allianz$8.2Financial Services1890Germany
92Nivea$8.1Consumer Packaged Goods1911Germany
93Philips$8.1Diversified1891Netherlands
94Hyundai$8.1Automotive1967South Korea
95Hewlett Packard Enterprise$8.1Technology2015United States
96LEGO$8.1Leisure1932Denmark
97Huawei$8.0Technology1987China
98John Deere$8.0Heavy Equipment1837United States
99BASF$8.0Diversified1865Germany
100Kellogg’s$8.0Consumer Packaged Goods1906United States

Sources:

Which Brand Is the Oldest?

The oldest company on the list of the most valuable brands is Chase, which was founded 221 years ago. Established in 1799, Chase was originally known as the Bank of the Manhattan Company, and it’s the third oldest banking corporation in the United States and the 31st oldest bank in the world.

The average age of the 100 most valuable brands in the world is an incredible 89.43 years, with 40 of the top brands having been founded more than 100 years ago.

What Are the 10 Oldest Brands?

  1. Chase (1799): 221 years old
  2. Colgate (1806): 214 years old
  3. Citi (1812): 208 years old
  4. Hermès (1837): 183 years old
  5. John Deere (1837): 183 years old
  6. Siemens (1847): 173 years old
  7. Cartier (1847): 173 years old
  8. American Express (1850): 170 years old
  9. Wells Fargo (1852): 168 years old
  10. Louis Vuitton (1854): 166 years old

In Which Industries Will You Find the 100 Most Valuable Brands?

The most common industry among the 100 most valuable brands is technology, with 20 of the brands falling under this category. This is also the industry where the most valuable brands are found, claiming six out of the top 10.

The financial services, automotive, and consumer packaged goods industries are also strongly represented in this list, with 13, 11, and ten brands each, respectively.

Below is a breakdown of all of the industries represented on our list and the number of brands found in each:

  1. Technology: 20 brands
  2. Financial Services: 13 brands
  3. Automotive: 11 brands
  4. Consumer Packaged Goods: 10 brands
  5. Retail: 8 brands
  6. Luxury: 6 brands
  7. Beverages: 4 brands
  8. Diversified: 4 brands
  9. Alcohol: 3 brands
  10. Apparel: 3 brands
  11. Business Services: 3 brands
  12. Restaurants: 3 brands
  13. Telecom: 3 brands
  14. Heavy Equipment: 2 brands
  15. Leisure: 2 brands
  16. Media: 2 brands
  17. Transportation: 2 brands
  18. Tobacco: 1 brand

What Are the 10 Most Valuable Brands in the World?

Together, the 100 richest companies in the world have a combined value of $2.33 trillion dollars, with $937.3 billion of that total value contributed by just these top ten brands:

  1. Apple: $205.5 billion
  2. Google: $167.7 billion
  3. Microsoft: $125.3 billion
  4. Amazon: $97 billion
  5. Facebook: $88.9 billion
  6. Coca-Cola: $59.2 billion
  7. Samsung: $53.1 billion
  8. Disney: $52.2 billion
  9. Toyota: $44.6 billion
  10. McDonald’s: $43.8 billion

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The World’s 100 Most Valuable Brands and When They Were Founded | TitleMax (2024)

FAQs

What are the top 100 brands in the world? ›

Ranking the Top Brands, by Value
Ranking 2024NameValue
1Apple$516.6B
2Microsoft$340.4B
3Google$333.4B
4Amazon$308.9B
85 more rows
Jan 29, 2024

What is the 1st most valuable brand? ›

Apple Inc.

Which is the most valuable global brands of the world? ›

In 2023, Amazon overtook Apple's position as the most valuable brand in the world, according to the source's ranking. The e-commerce giant had an estimated brand value of about 299.3 billion U.S. dollars, while Apple was 297.5 billion dollars worth.

What is the most valuable IT brand in the world? ›

Accenture remains the world's most valuable IT services brand, with a brand value of $40.5 billion, representing a 1.6% increase from the previous year, according to an ET report quoting Brand Finance 2024 report.

What is the #1 brand in the world? ›

Apple clinches top spot as world's most valuable brand, outshining Amazon, Google, and Microsoft.

What is the 100 biggest company in the world? ›

Largest Companies by Market Cap
#NameC.
1Microsoft 1MSFT🇺🇸
2Apple 2AAPL🇺🇸
3NVIDIA 3NVDA🇺🇸
4Alphabet (Google) 4GOOG🇺🇸
57 more rows

Which is the top 10 most valued brand? ›

Here are the most valuable brands globally in 2024:

Google (from US)- $333.4B. Amazon (from US)- $308.9B +3.2% Samsung Group (from South Korea)- $99.4B. Walmart (from US)- $96.8B.

What is the most famous brand ever? ›

Top 10 most recognisable brands
  • Apple (AAPL)
  • Google (GOOGL)
  • Amazon (AMZN)
  • Microsoft (MSFT)
  • Coca-Cola (KO)
  • Samsung (SMSN)
  • Toyota (TSE)
  • Mercedes-Benz (DAIG)

What is the richest luxury brand? ›

LVMH (Louis Vuitton Moet Hennessy) was the most valuable luxury brand in the world, with a brand value of about 124.8 billion U.S. dollars in 2023.

What are top 5 brands? ›

Leading brands worldwide in 2023, by brand value (in billion U.S. dollars)
CharacteristicBrand value in billion U.S. dollars
Apple502.68
Microsoft316.66
Amazon276.93
Google260.26
9 more rows
Feb 16, 2024

What are the 5 most trusted brands in the world? ›

Most Trusted Brands (2024) – the Top 10
RankBrandTrust Score
1Amazon2,680,399
2Netflix2,458,256
3Nintendo2,216,791
4PayPal2,198,408
6 more rows
Feb 2, 2024

What is the most successful fashion brand? ›

Nike is the world's most valuable apparel brand for the seventh year in a row, according to data from the Brand Finance Apparel 50 2021 report. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of "Just Do It" and the Swoosh logo.

What is the strongest brand in the world 2024? ›

Global 500 2024 Ranking
20242023Name
12Apple
24Microsoft
33Google
41Amazon
6 more rows

What is the biggest luxury brand in the world? ›

LVMH. LVMH (Moët Hennessy Louis Vuitton) stands as the world's largest luxury goods company and one of the largest companies globally. It is renowned for its extensive portfolio of 75 prestigious brands, among which Louis Vuitton is the most valuable by a wide margin.

Can you name 3 of the 5 most valuable brands in the US? ›

Most valuable U.S. brands 2023

Tech giants Apple, Google, and Microsoft, as well as the retailer Walmart completed the top five most valuable brands in the United States that year. These companies also featured at the top of the rankings for most valuable global brands.

What are the top 50 brands in the world? ›

The Top 100 Companies, by Brand Value
RankBrandBrand Value (B)
1Amazon$299.3
2Apple$297.5
3Google$281.4
4Microsoft$191.6
82 more rows
Jul 24, 2023

What are the top 10 leading brands in the world? ›

Leading brands worldwide in 2023, by brand value (in billion U.S. dollars)
CharacteristicBrand value in billion U.S. dollars
Apple502.68
Microsoft316.66
Amazon276.93
Google260.26
9 more rows
Feb 16, 2024

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